Figma announced a partnership with Google, to weave Gemini AI into its design platform, making things like image creation and editing quicker and smarter. This adds Gemini 2.5 Flash for fast image generation, Gemini 2.0, and Imagen 4 to help designers merge images, keep characters consistent, and whip up styles from realistic to artistic in seconds. With Figma’s 13 million monthly users, the goal is to cut down waits, boost teamwork, and let folks focus on big ideas instead of small tweaks. Early tests show a 50% drop in lag for the “Make Image” tool, making AI feel instant. It’s not just Google – Figma’s also linking up with OpenAI for more AI chats.
Smarter Tools for Designers
Gemini 2.5 Flash handles quick replies under half a second, cuts responses by 40%, and costs a third of Gemini Pro. It lets you rename layers, edit pics, and generate multiple images at once, smoothing out the flow from idea to done. Google Cloud’s Matt Renner says lower lag changes everything for AI apps, saving time and money. Figma’s Abhishek Mathur adds it frees up designers for deep work. Forrester’s AJ Joplin notes it boosts collaboration but reminds us to check AI outputs carefully.
Who Gets It and When?
Early integrations are already cutting lag, with Gemini 2.5 Flash out since June. It’s rolling out to Figma’s global users soon, fitting into their workflows without extra switches. This joins Google’s bigger push with partners like Salesforce and Oracle.
A Push in AI Design Wars
This deal heats up the race against Adobe’s Firefly and Canva’s AI, embedding smarts right into tools pros use. It’s part of a trend making AI cheap and fast for creative work, helping teams iterate quicker – one design at a time.
